My foundation is in systems engineering and business operations, where I saw firsthand how disconnected workflows and communication gaps shape the realities of how businesses operate. That perspective continues to influence how I design today, looking beyond individual screens to understand the entire system before solving the problem.

I design digital products that connect business goals, technical constraints, and real user needs to create experiences that are practical, intuitive, and built to scale. Along the way, I've collaborated with clients across Ireland, Australia, the Philippines, and Myanmar.